Product marketer and designer with a soft spot for real-world impact tech.
Martina Segalini is a B2B Marketer of the SaaS industry and Product Designer, passionate about technology that drives real-world, sustainable impact.
Product marketer and designer with a soft spot for real-world impact tech.
Selected projects
/ 2024 — 2025
Selected projects
/ 2024 — 2025
- Filter by
- All 03
- Marketing 01
- Product 01
- Research 01
- Software 01
- UX/UI 03
My professional goal is to optmise and market tech with a real-world, sustainable impact.
My professional goal is to optmise and market tech with a real-world, sustainable impact.
⬤ IN A NUTSHELL
It all started with a curiosity about how people interact with (or get frustrated by) technology. Combining Marketing with UX seemed like the perfect match to deliver effective, well-positioned digital products.
After a Media Communication Degree and an Interface Design international Master as a working student, I have experience in global and cross-functional teams. Here’s the key takeaways.
Corporate B2B tech
Working in a structured environment and reporting to the EMEA region department taught me how to align messaging with complex business goals and measure what matters.
Startup-like teams
In more agile settings, I learned how to adapt fast, simplify messages, and communicate with clients directly.
Non-profit organizations
Contributing to nonprofit initiatives pushed me to think beyond metrics, towards accessibility, inclusion, and real-world impact.

