Frame Matcher
Task
We developed a face shape finder and additional assistance to help users confidently select frames online. The features were refined after user testing.
Users struggle to choose frames without physical try-ons, causing hesitation and lack of confidence in their selections.
We designed a frame-matcher tool using glasses or face images for personalized frame advice. This helps users visualize the fit better, applied to their own picture.
Users struggle to choose frames without physical try-ons, causing hesitation and lack of confidence in their selections.
We designed a frame-matcher tool using glasses or face images for personalized frame advice. This helps users visualize the fit better, applied to their own picture.
FACE SHAPE-BASED ADVICE
With this feature, users can either scan or upload a photo of their face in order to see the best glasses fit. The system generates images of them wearing the top three models.
GOT A PAIR TO CHANGE?
Old frames wearing out? If the model’s discontinued, just upload a picture. The system recommends the best-matching eyeglasses from the database.
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The additional feature of the in-store adjustments can be selected directly in the PDP or in the cart.
The additional feature of the in-store adjustments can be selected directly in the PDP or in the cart.
